Rodrigo López Tavera

Rodrigo López Tavera

Rodrigo López Tavera is a data-driven marketing strategist specializing in growth, activation, monetization, and retention. With experience across fintech, e-commerce, and digital marketing, he leverages analytics and technology to drive sustainable business outcomes. As a polyglot with proficiency in Spanish, English, Portuguese, French, and German, Rodrigo thrives in multicultural environments, developing innovative, data-driven strategies that align with global objectives.

His expertise spans performance marketing, paid media optimization, and strategic decision-making, reinforced by experience at companies like Bitso, Increnta, and La Haus. Passionate about leveraging AI for impact, Rodrigo is dedicated to integrating artificial intelligence into marketing frameworks to enhance efficiency and inclusivity.

Rodrigo’s mission aligns with AI for Good, ensuring AI’s potential is harnessed to foster equitable digital transformation. With a deep understanding of data, technology, and market dynamics, he actively contributes to AI-driven solutions that empower businesses and communities alike.

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  • Organization
    Bitso
  • Profession
    Growth Marketing
  • Young AI Leaders Community

    Member
    March 2025 - 2029
    Mexico City Hub
    The Americas
    Mexico