Negotiating AI in Hollywood: A conversation with Duncan Crabtree-Ireland, Chief Negotiator, SAG-AFTRA

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Negotiating AI in Hollywood: A conversation with Duncan Crabtree-Ireland, Chief Negotiator, SAG-AFTRA

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    In July 2023, the Screen Actors Guild – American Federation of Television and Radio Artists (SAG-AFTRA) began a 118-day strike following a breakdown in negotiations with its counterpart, the Alliance of Motion Picture and Television Producers (AMPTP). At the heart of the breakdown in negotiations was the use of AI in production. This conversation with Duncan Crabtree Ireland, Chief Negotiator of SAG-AFTRA, will discuss the concerns of its membership over the use of AI and the reasons the union felt an imperative to have an agreement on informed consent and fair compensation. The conversation will also cover the potential and limitations of AI for the industry, the need to establish guardrails at an early stage, as well as the technology-proof uniqueness of human talent.  

    This live event includes a 30-minute networking event hosted on the AI for Good Neural Network. This is your opportunity to ask questions, interact with the panelists and participants and build connections with the AI for Good community.

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    • Start date
      13 November 2024 at 17:00 CET Geneva | 08:00-09:30 PST, Los Angeles| 00:00-01:30 CST, Beijing
    • End date
      13 November 2024 at 18:30 CET Geneva | 08:00-09:30 PST, Los Angeles| 00:00-01:30 CST, Beijing
    • Duration
      90 minutes (including 30 mins networking)
    • Programme stream
    • UN SDGs
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